History Of The Marketing Strategies Of Blu-Ray Discs

Blu-ray drives have almost replaced all the DVDs and are finding their future in the coming generations. Knowing about their history of their marketing strategies would be something interesting and help them analyzing their future surveillance in the future as a commercial product. These blu-ray discs have faced a good competition and struggled to be [...]

Dual Layer DVD Burner

Dual layer Digital Video Disc is the latest developed technology that is capable of storing data upto 8 GB on a DVD and even little more. This duel layer DVD has two different layers on single sided re-recordable DVDs popularly known as DVD-RW.

Origin of Blu Ray Discs

Blu-ray Disc sometimes termed as “Blu-ray,” is an ocular disc storage means designed to take the place of the customary DVD format. Its major uses are to store PlayStation 3 video games, high-definition video, and other data, with about 25 GB each single layered, and 50 GB each double layered disc. The Blu ray disc has the same substantial dimensions as customary DVDs and CDs.

History of Blu-Ray Discs

When blu-ray discs hit the market, there was tough competition from HD DVD (which is also termed format war). Toshiba was behind the promotion of HD DVDs and tried its best to make HD DVD popular. There are many drawbacks associated with HD DVDs and Toshiba had to back down. The format war came to an end in early 2008 and Toshiba started making its own blu-ray devices.

DVD Formats Explained

DVD (Digital Versatile Disc or Digital Video Disc) refers to an optical media capable of storing 6 times the storage capacity of a regular compact discs (CDs). Laser light at 650 nm is used for reading and writing purposes.